Niclas Leipold was named head of the creative team at Fink & Fuchs in March. He and his team are responsible for conceiving of and executing cross-media campaigns and projects for all of the firm’s clients. His expertise will expand the range of services, especially in the areas of Corporate and User Experience Design. Leipold brings along nearly 15 years of experience in the advertising and communications industry. Continue reading
Corporate communications is becoming an increasingly datafied business but communicators still lack analytical skills. While communications is becoming an increasingly datafied profession, many communicators still lack the analytical skills to make sense of data.
Big Data and Algorithms gain importance in Corporate Communications
More than 70 per cent of European communication professionals believe that big data will change their profession but only one quarter has a developed understanding of the topic. Continue reading
The PR agency Fink & Fuchs closed financial year 2015 with fee turnover of EUR 5.9 million (previous year EUR 5.1 million). The agency achieved growth of 15.7 percent thanks to many new mandates and the expansion of its services to existing clients. New names on the client list include the toy manufacturer Hasbro, the software company Salesforce, Fiducia-GAD, the IT service provider to the German cooperative banks, and the Federal Administration with orders from various Federal Ministries and subordinate authorities. In addition, the number of projects in the growth areas of online communication, video production and employer branding also increased significantly. Continue reading
International German PR Award for the “Night of Training”
Fink & Fuchs successful for Heraeus, Evonik, Goodyear Dunlop und Umicore
How does modern trainee marketing actually work? Four companies gave the answer to this question by holding a joint event and were able to celebrate the fact that they received a trophy from the German Public Relations Association (DPRG) in Frankfurt. Heraeus, Evonik, Goodyear Dunlop and Umicore were jointly honored for the campaign “First night of training in Hanau” together with the experts on employer communication at Fink & Fuchs in the category Employer Branding and Personnel Communications. Continue reading
An interview with Alexandra Groß and Gerhard Hellmeister
Fink & Fuchs has been working on a number of communication concepts based on Design Thinking for two years now. Here, various analytical methods, questioning and creative techniques that take the companies’ respective communication issues into account are put to structured used. Fink & Fuchs now uses these methodologies to operate in the very complex world of communication in which PR, advertising and marketing merge.
Back to the future with Doc Brown and Marty McFly
October 21 of 2015 is an important day for all “Back to the Future” fans. It is the day on which Doc Brown and Marty McFly land in the future using a flux capacitor and a converted DeLorean DMC-12. We at Fink & Fuchs took this historic date as an opportunity to do the same as Marty MyFly and Doc Brown. Together with the participants in our second Inspiration Jam, we traveled to the future of communications for a day.
On our journey, we were accompanied by an expert team from TrendOne, present4D and Städel Museum. Continue reading
A turbulent year is coming to an end. A year that was marked by drastic events and that will probably make every one of us reflect more than at the end of past years. 2015 was a very good year for us. We gained a lot of exciting new mandates and completed many great projects together with our clients. We would like to say thanks to our clients and partners once again for our excellent and gratifying working relationship.
We wish you happy holidays and all the best for a successful 2016!
Wiesbaden, 25.06.2015. Angela Kunwald strengthens the Fink & Fuchs communication agency team in Wiesbaden as Director Customer Strategy. The expert for corporate communications and brand marketing brings with her 20 years of PR experience. After working as Head of Communication for different companies she now returns to the agency side. Before this, Angela Kunwald worked for 15 years in agencies consulting companies on B2B- & B2C communications.
It is our great pleasure to announce that our communications agency ranks as in the previous year among the best employers among PR agencies in the region Europe, Middle East and Africa (EMEA). This is a result of the international survey „Best Consultancies to Work For 2015“ from the Holmes Report, the UK-based PR industry’s leading news service.