Fink & Fuchs AG has been supporting the communication of the IT infrastructure solution provider Datwyler Group since October. The Swiss company – a pioneer and manufacturer of cabling solutions for more than 100 years – today helps companies to implement their digitalization strategies on the basis of intelligent IT infrastructures.
The consulting mandate focuses on positioning Datwyler as a provider of comprehensive, tailor-made IT infrastructure solutions for the successful digitalization of companies. This includes agenda setting and the implementation of an integrated storytelling concept that makes it possible to experience the potential of Datwyler’s IT infrastructure solutions as the basis for successful digitalization.
The communication approach provides for the creation and cross-media distribution of content in print, online, moving image and social media formats. In addition, Fink & Fuchs is to further expand Datwyler’s perception within the framework of trend topics such as Industrie 4.0, Artificial Intelligence, 5G or Edge Computing.
“With Fink & Fuchs, we have opted for proven experts in the communication of technology and innovations. And we expect more awareness in the market, especially through storytelling,” says Ralf Fischinger, Head of Solution Engineering and Marcom at Datwyler.
“It is a very exciting and attractive task for us to accompany and advance the repositioning of a company with a long tradition by using communications techniques,” said Alexandra Groß, CEO of Fink & Fuchs.